S4/E3 Revolutionizing Adventure Travel: WeRoad Co-Founder, Erika De Santi
What if your passion for travel could be transformed into a groundbreaking business idea? On this special Deep Dive into Adventure series of Travel Trends, we're thrilled to have Erika De Santi, co-founder of WeRoad, join us to share her journey from a small village near Verona, Italy to shaking up the global adventure travel industry. Erika's story is one of passion, innovation, and the power of community. With a background in foreign languages and a master’s degree in tourism, she brings a wealth of knowledge and experience, making this conversation an essential listen for aspiring entrepreneurs and travel enthusiasts alike.
Discover the intriguing origins of WeRoad, born from a simple brainstorming session among friends, and how it rapidly grew under the umbrella of One Day Group. We explore how WeRoad uniquely caters to the needs of digital nomads and millennials, creating emotionally engaging and authentic travel experiences. Erika also sheds light on the pivotal role of 'travel coordinators', the WeRoadX initiative, and how these elements have contributed to the company’s massive growth in European markets.
We discuss WeRoad's ambitious expansion plans, including potential new markets in the US, Canada, and Australia. Erika provides incredible insights into the company culture at WeRoad and the impact of the Co-Founders and Executive team like Fabio and Andrea which provide a compelling glimpse into what makes WeRoad a standout in the adventure travel industry. Don’t miss this episode if you’re curious about the next big trends in travel and the stories behind the innovators driving change.
👉 Listen to the latest Travel Trends Adventure Series Episode with WeRoad Co-Founder Erika De Santi Now!
🔥 Adventure Series Sponsored by our friends at TourRadar.
🔥 Season 4 Title Sponsors: Stay 22, TravelAI, Propellic and Northern Soul by Landsby
Season 4 Launched Aug 7th. New Episodes Every Weds! Check out our first 3 Seasons and our Special Hospitality Series with Forbes Travel Guide.
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