Just Keep Learning

Justin Nolan, JustTries

Teaching Solopreneur Business Confidence And Goalsetting For The Creator Economy. Achieve your big dreams! Host Justin interviews experts in their field, and creates solo lessons to help you learn growth mindset, business, and goal setting. Just keep learning will help you design your life without burn out. read less
EducationEducation

Episodes

We Need Reminders To Keep Going
3d ago
We Need Reminders To Keep Going
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSAs a podcaster I have continued to push forward.Through many ups and downs. So many challenges.But I keep going. Like a true professional I put in the practice and I publish.Rinse and repeat. Over and over again.‘Til the night closes in.You Can Only Connect The Dots Looking BackAnyways, like Steve Jobs infamously said,“You’ve got to find what you love. The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle.But you can’t connect the dots looking forward. You can only connect them looking backward. So we have to trust that the dots will somehow connect in our future.Trust in something- your gut, destiny, life, or karma. This approach has never let me down. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on.So keep looking until you find it. Don’t settle.”So, even though I often feel like giving up on my big dreams, I will never settle.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Dylan Schmidt On Podcasting, Content Creation And Being Multi Passionate
5d ago
Dylan Schmidt On Podcasting, Content Creation And Being Multi Passionate
Dylan discussed being multi passionate, some of the challenges of being creative and solutions that he has found. We also thought about some more questions and ideas around creativity in general.  We talked about overcoming fear to become a content creator.Dylan shared some lessons about online business, podcasting and choosing your niche, or target avatar. Dylan also shared his framework “CLIPS” for creating great short form content.You don’t have to overthink learning and posting.  We talked about the continuum between being an expert vs being an enthusiast and how we can create from either side, or anywhere in between. Making Creativity SustainableThere is a blessing and a curse of having a lot of creative ideas. But you need to take care of yourself first. We discussed this foundation we need as creatives to keep us in check. You have to prioritize and let some things go. And, if you’re multi passionate, it’s definitely important to embrace your identity, incorporate a few aspects, but not give in to too many shiny objects.Social media and procrastination can be addictive. The only way to achieve work is to find a personal solution to this problem. You do have an incredible message, and social media use does have a powerful role to play in helping spread messages. But we have to be mindful about how much.How can you go from doom scrolling and consuming content to making it instead? Be mindful and intentional about how you’re spending your time. Whenever you’re spending time, think through the lens of What do you want to make? What are you making? Why are you making it? Who are you making it for? And what impact will it have?Mental Health For CreativesBeing a creator can be an ongoing battle to find balance. Figuring out when to push toward your goals and when to give yourself the space to pause, relax and recharge.It was actually Dylan’s therapist who helped guide to continue with podcasting. We talked about a lot of his career, school journey and how he sets goals with mental health in mind.Dylan shared the value of mindfulness, and how he got into stuff like meditation and breathwork. We also discussed the value of deep work beyond our online personas. Which ultimately comes down to self awareness. There are so many options to being a creator. For example, we can build successful businesses, books and achieve big goals completely offline without sharing publicly. We could build exclusively online like livestream, or social posts. Or anywhere in between. And in any order. There are successful examples everywhere on this continuum. So don’t stress. Do what works for you.And be patient. The business of creativity is a step by step climb. You build up and up to certain levels of success in the content creation space. Maybe someday you will have large successful brand deals. But you build up to it. Not to say you can’t start now, but it may not be the amounts, or brands you have in your big dreams. You start out small and continue to build. By the time we see creators, we see them as an “overnight success”. But really that overnight success took five, or ten years to get to.And of course, Dylan is the Digital Podcaster, so we had to talk about clip creation and podcasting. He shared a few pretty unique tips in case you want to start your own show, or short form content.How To Make Great Short Form Videos (CLIPS)One of Dylan’s expertise is creating powerful short form content that stands on its own. He shared that the best videos don’t have much extra information. They can be a complete story all on their own. To make the process of creating short clips more simple he uses an acronym “CLIPS”. 
“CLIPS” stands for
C: capture key moments
L: length optimization 
I: improve visual appeal
P: promote on social media and S: study performance.14 Things To Keep In Mind When  Podcasting Less can be better because we get paralyzed by analysis and fear. Get your first idea and get started as soon as possible.Build your foundation on the right niche for you that you can sustain (for you) long form and long term.If you want to create the show to teach in a binge-worthy way, by going more and more niche, recognize you might not have long term recurring listeners. But if you create categories that are a bit more broad, it can expand and be more sustainable over time.On the flipside, you don’t need a super clear niche, but the less specific it is, the longer it might take to grow an audience.Know your why and goals for creating the show. This will change the format and cadence of your schedule and workflow.Be authentic by following your curiosity and sharing what you learn. The more interested the host is the more interested the audience will be.Don’t define the direction, the workflow, or try to make the show perfect in the early days. Build consistency as soon as possible. See more and more episodes through and get to the 100th episode.The first year, the first hundred episodes will be most challenging, but then you’ll really understand the direction and workflow. Keep going.  Always be improving your general creativity, because even once you have the technical elements of podcasting, the need to be creative will always be there. Continue to create, improve and network. Keep growing the show and opportunities to monetize will come to mind. You could definitely monetize early on, but that requires specific skills in terms of business, such as niche selection, outreach, coaching, advertising, or an existing audience. Everything starts with great content, so just keep learning how to get better and better at creating. With every decision you make, think through the lens of “are you adding value to your audience?”Memorable Quotes“You can do things your way! And if you take a step back a lot of your best ideas will come about naturally which is always the best way.”“My tattoo means stay focused and spend time on what really matters most to me in life.”“You can’t fake being interested when it comes to hosting a podcast.”
“Sure someone else could make the creative thing you thought of, but you have the pull to make it, you had the idea, you need to be the one to make it.”Guest BioDylan Schmidt specializes in digital content creation.He builds his own creative content, but also helps other businesses and individuals create their own content too.Since 2022 his company Content Clips has produced tens of thousands of social media posts, podcasts, and newsletters for New York Times Bestselling authors, TED speakers, Ivy League professors, and 7-figure entrepreneurs. His content has been viewed nearing a billion times.He is also a creator himself as host of the Top Apple Podcast "Digital Creator".Dylan's passion lies in assisting those with a message to share the resources they need to produce and profit from their digital content.That’s why he started a membership site called the Creator Club to bring brand new and experienced writers and podcasters to support each other.Want to connect with Dylan? You can hit him up at his website: DylanSchmidt.ComFollow DylanLinkedIn - @DylanSchmidtPodcast Youtube - @DigitalPodcasterWebsite - DylanSchmidt.Com I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
7 Tips For Better Storytelling
17-04-2024
7 Tips For Better Storytelling
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSHow To Tell Better StoriesI hope by now you understand that stories can be short, sweet, but also really powerful in helping you share any message you want. The best thing about storytelling to me is that it is yet another infinite game. We can get better and better at storytelling forever.So for today, let’s keep it simple, what are a few things you could do today to improve your storytelling? I’ll keep these quick. Keep It Simple - A good story is easy to understand.  It should be around the 5th grade level in terms of language. Don’t make it any longer than it needs to be. Remove the fluff, no extra stuff. And don’t rush the pace, or rate of revelation, just let the story breath.“No And Then” - There’s a funny moment in the movie “Dude Where’s My Car?” where the person working the drive through window keeps saying “and then” and they’re having to say back a bunch of times “there’s no and then”. It’s a great way to remember the main storytelling tip that the creators of South Park Matt Stone and Trey Parker say. Don’t create “and then” moments. Instead make your beats, or events lead to each other. Connect the moments. For example “this happened, so this happened, because this happened, so this happened”. As opposed to “this happened and then this happened and then this happened.”Hooks And Headlines - You need to grab attention. So, you should spend disproportionate time on the head line and hook. This is the catchy, thesis, value statement of the piece. It creates intrigue and without it no one will listen to your story anyways.Engage Emotions - Use power words that connect with your audience on an emotional level. This makes it more impactful, memorable and worthwhile.Show, Don’t Tell - Rather than explaining, use immersive words and phrases that tap into the senses of sight, sounds, smells, and tactile experiences to create a vivid picture in the audience's mind.Relatable Characters - Develop the archetype of your character in a way that makes them understood, intriguing and connected to the audience. Give them depth by adding unique traits, desires, and conflicts. Use A FrameworkNow these can be a bit abstract, maybe something we can look at in more detail later, so I’ll give a couple examples for now. You can go off the beaten track and get as creative as you want, but at first you should start with a framework for the story. There are many frameworks. You can look them up specific to telling stories for education, memoir, business, or fiction. The simplest is to think in terms of “a beginning, middle and end”. And one of the most popular is “the hero’s journey.Hero’s JourneyA series of steps the character must take to achieve their goal. The main steps include: call to adventure;  crossing the first threshold; leaving behind the known world, venturing into the unknown; tests, trials, and allies; a major enemy or obstacle; and finally, the return home, transformed and changed by their experiences.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Justin Freishtat On Life Lessons, Sales And Sports
15-04-2024
Justin Freishtat On Life Lessons, Sales And Sports
Justin shares his entire journey of going from athlete to entrepreneur.He talks about the importance of fighting shiny object syndrome.How books, podcasts and masterminds changed his trajectory.Justin shared everything he has learned about being great at sales while being a good person.He talked about building confidence in the world of business.And we also touched on some difficult life stuff. The existential crisis, balancing goals with wellness and his brother’s cancer diagnosis.Life Lessons From Sport And Counter BalanceJustin shared a lot of wisdom from his success as an athlete that transfers to business and life.He reminded us that life is never linear.We’ll have ups, downs, setbacks and jumps forward.There will be times you need to really commit yourself to a goal, maybe lose some sleep. At other times you’ll be able to craft a really consistent routine for wellness. Similar to an athlete in camp training for an event, you’ll need to triple down. After the event there will be some time to rest and recharge.The wins, losses and ties will come too. And similar to sports, our careers and life decisions will evolve. We need to know when to quit and when to fight through a situation.Maybe sometimes you need to switch teams, ask for a trade, or completely move on to a new situation.How To Be Great At SalesTo Sell Is Human: There shouldn’t be any stigma associated with sales. Persuasion and influencing others are skills used in everyday interactions. Leading, teaching, parenting, coaching and business all require great sales.Master Your Product: Thoroughly understand whatever you're selling. You need to know that it’s the best solution for people. Therefore you must know it on the deepest level possible. This enables you to sell with authenticity and confidence.Evaluate Your Sales Vehicle: Does your current product or service have the potential to meet your revenue and income goals? If not, consider switching to a higher-value product, or new way to sell.Don’t Hide From Objections: You shouldn’t need to keep anything secret. In fact knowing what might prevent someone from purchasing and tackling those topics head on, well ahead of time is key to being transparent and trustworthy.Learn from Top Performers: Identify and learn from the top mentors and salespeople in your field. What do they do differently and what makes them successful?Practice, Practice, Practice: Even if it means facing rejections, practice as much as possible. Professional preparation will pay off when it matters most.Ethical Common Sense Psychology: Sales is about psychology in the most practical way. Not a matter of studying manipulative techniques. But understanding how the mind works, why we desire things and why customers would be super excited and grateful to be able to even purchase.Put Yourself In Customer Shoes: Why would someone really want to buy? If your product, or service is truly valuable, then why wouldn’t they buy?Memorable Quotes“I’m learning to have a deeper appreciation for normal days, because those are the simple days, the good days.”"I want people to take wealth seriously because you’re just one tragedy away from losing everything.”“After a few months all of the haters will go away and you can keep building a tribe of people like you.”Guest BioDemonstrated mastery in sales, leading sales teams, training, marketing, customer relationship management, and performance management. Proficient in shaping sales strategies and go-to-market approaches for organizations, backed by more than ten years of experience in customer-facing roles as the brand's ambassador. A compelling presenter who thrives in high-pressure situations, celebrated for a track record of responsibility, achievement, and driving revenue.Justin Freishtat is a hedge fund manager, sales professional and investor. The first 15 years of his professional life was spent building Heartland Foods which is the #1 Farm-to-Table Food Service on the east coast. The company had generated $87 million in gross revenue when the business was acquired by a private equity firm in early 2022.Now, Justin is a Managing Partner and President of Sales at Kerns Capital. This hedge fund is growing rapidly with several funds that use multiple strategies including swing trading in equities, joint ventures in aerospace, and 3B+ unicorn companies in their private equity arm. Kerns Capital is partnered with Forte Capital Group and Innovation X with over $1B+ in assets under management.As an individual investor, Justin and his partners have also amassed a multifamily real estate portfolio comprised of 1674 units across 5 states.Justin is also personally invested in multiple funds inside the Kerns Capital ecosystem as he believes you should only partner with managers who have skin in the game.Follow JustinInstagram - @justinfreishtatLinkedIn - @JustinFreishtatFOLLOW JUSTIN AT JUST KEEP LEARNINGWebsite - JKLHOMELinkedIn - @JustinNolan-JustKeepLearningTwitter  / X - @JustinNolan_JKLInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Dave Danna On Weight Loss, Mindset And Content Creation
12-04-2024
Dave Danna On Weight Loss, Mindset And Content Creation
Dave tells everything about no longer lying to himself in the mirror. He talks about breaking his scale and realizing that he weighed well over 400 pounds.How he set his sights on achieving big dreams and the fact that he is in act 1 of his 3 part hero’s journey. We chatted about the fact that you’ll never feel “ready” if you’re waiting for your nerves to go away.You just have to face your fears head on because they’re the only thing standing in your way.Documenting The Process For AccountabilityDave has an incredible story of his journey on social media. Dave tried many times to lose weight before, but the main thing that made a difference this time?Documenting the process on social media. That was the difference between this weight loss journey and all the others before. We talked about the mixed reputation social media has and some of the pros and cons. How to be authentic, how to create in a way true to you and the message you want to share. Such a wild thing to hear how unexpected it was for him to become a social media influencer.Tips For Your Own Weight Loss JourneyDon’t over analyze the plan, mostly take action. Do things that make it more sustainable.Eat less bad foods and more healthy foods.Create some elements of accountability. If not social media, how do you keep yourself accountable?Make sure supportive people know what you’re up to and how to hold you accountable.Keep it lighthearted and fun as much as possible because it’s going to be serious in many other ways.The best exercises are ones that you’ll enjoy doing as much as possible.Choose a gym and times that you are comfortable with.  Do what works for you that you can stick to.Creating Content In The GymDave shared how he decided to start filming and posting his workouts. He talks about how scary it was at first. It did not come naturally at all. It was like a whole year before he started to feel comfortable with using his camera in the gym. Now that he’s done it a bunch of times he is much better and more comfortable.Maybe a few people look, but really no one is paying attention to you.Now he creates multiple pieces of content on his phone over the course of about three minutes during his workouts.The main thing to keep in mind is being respectful and ethical toward everyone else in the gym.Don’t do any filming or pictures in the locker room. And don’t get anyone in the backgrounds of your videos.And remember that most people want to support you, so don’t give energy to the negative reactions, or comments.Memorable Quotes“Try things. Whether it's different diets, different exercises, different types of content creation, different platforms, different careers, different things in academia and education, different parts of the world to live in, just try more things”"Man, now I’m gonna be the fat guy filming himself in planet fitness.”“I don’t really know what to do except I don’t wanna get on the bad side of Joey Swoll in the gym. Haha.”Guest Bio“Life is good, Dave is fat. Aspiring supermodel. 30. Accountant. MBA Candidate.”Follow DaveInstagram - @david.e.dannaTwitter X - @DaveEDannaYoutube - @DaveEDannaFOLLOW JUSTIN AT JUST KEEP LEARNINGWebsite - JKLHOMELinkedIn - @JustinNolan-JustKeepLearningTwitter  / X - @JustinNolan_JKLInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
3 Fun Tricks To Spark Your Creativity
11-04-2024
3 Fun Tricks To Spark Your Creativity
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSI know you want to increase confidence in your creativity.Artist, business leader, teacher, stay at home parent. Whatever.We'll always say yes to more creativity.But a lot of times we feel stuck.Do you ever feel like you’re stuck?There are a bunch of things you could do to light your creative fire.I'll share a few today.But, remember, these are simply exercises.And much like exercises in the gym, they can help us maintain a healthy body and mind.(If we do them consistently)They’re simple, tiny invitations to venture beyond the familiar. And, even though they're small exercises they can a MASSIVE impact.Because your ideas and projects have the power to change your life, maybe even change the world.If you can unleash them…**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
5 Ways You Can Grow And Thrive From Trauma
10-04-2024
5 Ways You Can Grow And Thrive From Trauma
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSWe may not be able to outright choose our emotions. Our thoughts and feelings stem from a long history of how we react to different situations. But what is reassuring is understanding that it IS POSSIBLE for anyone to live with vitality. If you haven't read “Man’s Search For Meaning” I mean it’s the absolute most incredible book when it comes to this concept. Aside from personal stories I know from clients, this book was the most impactful and clear for me about the mind's ability to thrive through difficulty. Here’s a quote from the author Viktor Frankl about his finding happiness amidst the chaos of living in concentration camps:“Everything can be taken from a man but one thing: the last of the human freedoms—to choose one's attitude in any given set of circumstances, to choose one's own way. When we are no longer able to change a situation, we are challenged to change ourselves.”I wanna tackle specifics about what you can do to make growth a real possibility and give some idea of where this research comes from, but first I want to point out that the examples I’ve shared so far are about the extreme, massive external traumas, things that happen to us that are unbelievable and near unbearable. But the important thing is that this applies also to our day to day, to the struggles every one of us face year over year at any given moment as a result of the suffering and adversity that can come from simply being human.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Do You Know Your Mission?
09-04-2024
Do You Know Your Mission?
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSThere are so many things I wish I had done differently when starting a creator business.I have no doubt in my mind that this podcast would be far more successful if I knew then what I know now. But I’m not mad about it. That’s just life. And my whole mission is to learn these things so I can pass ‘em on to future clients, or my own kids to give them a head start. In that regard, I am well on my wayThe Most Common MistakeThere are so many things I would do differently. But many of them don’t matter all that much. But there is one specific thing that does make a big difference.It’s one of those things that has an outsized exponential impact for the amount of time it takes.It is an absolute game changer, yet it can be summarized really quickly. I was reminded of it while listening back to the latest JKL Interview.(Which you can hear here: JKL Int 57 Joe Casabona)It’s a great episode, especially if podcasting or the business of being a creator is of interest to you.I asked Joe the number one mistake he sees creators make and he said hands down, it’s definitely not knowing your “mission.”Understanding your mission is one of those things that has huge returns. No matter what you want to build.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Joe Casabona Podcasting And Business Success The Right Way
08-04-2024
Joe Casabona Podcasting And Business Success The Right Way
In this episode we chat with Joe Casabona. Joe is known specifically as a “podcast coach”, but he has a broad wealth of experience and expertise.He has helped companies and individuals with brand building, marketing, monetization, workflow automation and web design.We talked about starting a podcast, building a solopreneur, creator business, and balancing all of this with life and family.We also discussed the value of learning and understanding your own curse of knowledge that can get in the way of teaching.Joe shares the change in mindset that he went through once he became a parent.We also talked about forging a habit that allows our hobbies to be simply for fun, not productivity, success, or outcomes.And the lifestyle of having flexibility to hang with his family that drives him to succeed as an entrepreneur.Find Your Balance Of Niche vs Broad As A CreatorYou have to find a way to appeal to a broad audience to make your creator life sustainable. You want to be human. Because people want to network with and buy from people they can relate to. So that means you should share your stories as a parent, with your pets, or about your favorite sports teams. Don’t hold back, just be a person first.But when it comes to the professional elements of your brand, be sure to find your niche.For things like sales, marketing, building a community around the solutions you provide, you need to niche down. What problem do you solve? Who do you solve it for? And how do you solve it? Once you figure this out, then people will understand why they should work with youSteps To Succeeding As A One Person Creator BusinessThe first question you need to ask yourself is “how will you support yourself”? And that’s a tough reality check for many of us. We need to be real with ourselves. Literally, how will you support yourself? How will you support your family if you have one?How much money do you need to live? What is your freedom number so to speak. Once you know this, then you need to decide what will bring in revenue?Drawing from personal experience, the entrepreneurial journey often begins early with a profit making service. In the beginning take a very pragmatic approach. It’s likely going to be a side hustle. But it can definitely gradually expand through strategic use of social media and networking. But it’s most important to align your business with your lifestyle goals rather than just chasing money. You need to establish your balance between work and personal life. Set your non-negotiables such as family time, or fitness.And devise strategies for revenue, eventually passive income that are in alignment with your values.Also, understand that it won’t be an overnight thing. This will take a lot of trial and error. But it will be well worth it. The Biggest Mistake Podcasters MakeThe number one thing Joe says gets in the way for clients is not knowing why the show exists, or who it’s for.When you start a podcast, you need to know what your mission is. This is the number one thing podcast creators get wrong. And it’s easy to define. So define it! “I Create [Podcast Name] to help [Audience] With [Problem Solved] By [Delivery Method]”The Second Biggest Mistake Podcasters MakeThis was an amazing part of the episode. You need to know how much time you spend on each step of an episode.The answers will lead to the creating capacity you have and also set goals for making things more efficient.When it comes to workflow, Joe asks every client the same first question:“What is the checklist of every single step you take to create an episode?”If the client doesn’t have a checklist clearly defined, then that’s the starting point.Make your checklist. Podcasting Automation And Workflow Joe is an automation genius. But a word of caution, he shares that it probably is a toxic trait because he tried to automate absolutely everything. Either way, we can learn a ton from Joe when he says “if I will need to continue to do something a few times, then I need to find robots to take care of it.”The best way to figure this out for you, as a podcaster, or a business owner in general, is listing out your workflow. What is everything you do to run different elements of your work?O.K. Now that you know all of the things, start setting up the dominoes to knock each other over. Don’t just fly randomly by the seat of your pants.What can you automate?This might look different for everyone. The details will change and evolve. But a couple things are universal. Have a calendar set up. Have an episode tracker that defines each stage the episode is as it moves along from an idea to published.What can you outsource?You won’t be able to outsource maybe even anything at first. But, you should have goalposts to work towards. Your workflow checklist will get more efficient over time. This will include hiring to buy back some of your time. If your goal is to work more and more in your zone of genius, aka being the creator, the podcaster, then it all starts with hiring for the first thing. Maybe it’s someone to edit. For most people that’s where we can buy 5  Strategies To Make Money With A PodcastJoe was super generous in the way that he dove into the framework that he teaches clients. He explained each piece of his 5 part framework to make money on your show. He calls it the SMASH Framework. Sponsorship: The most common way people think of to monetize their podcast because it’s the most visible. You get a company to give you money in order to advertise on your show.Membership: Another commonly known way to monetize. Instead of asking potential sponsors, you ask your listeners to directly support the show, usually in exchange for some members-only benefits.Affiliate Links: This is the lowest barrier to entry, but may take time to get a decent income. You sign up for affiliate programs of products you commonly recommend, and you get a cut of each sale from people who click your link.Selling (Products or Services): I feel is the least-used way to monetize a podcast. You, using the podcast to prove your expertise, sell directly to your audience.Helping (Coaching, Consulting, Courses): Similar to Selling, you use you podcast to land consulting clients, coaching clients, or sell your online courses. This could be a little easier than selling since you can have a podcast that does exactly what your “helping” service does.Memorable Quotes"The only person who will remember that you worked late is your children, because you weren’t there.”“The biggest mistake new podcasters make is not knowing their mission. Who do you create for, and what problem does your show help them solve?”"You need to be selective about who you work with. And then once you have expectations managed, you need the right systems in place.” “Take all business advice with a grain of salt.”Guest BioJoe Casabona humbly brags on his website that he will help you win back 12+ hours per week.He does this with podcast automation and workflow coaching. Joe helps busy solopreneurs take back their time by streamlining their process. His strategies come from many years of experience as a teacher, web developer and podcaster.He’s also a podcaster himself, a husband, dad, author and baseball fan.Follow JoeWebsite - Casabona.OrgLinkedIn - @JcasabonaTwitter X - @jcasabonaFOLLOW JUSTIN AT JUST KEEP LEARNINGWebsite - JKLHOMELinkedIn - @JustinNolan-JustKeepLearningTwitter  / X - @JustinNolan_JKLInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Virgil Brewster Insights on Entrepreneurship, Success And Personal Growth
26-03-2024
Virgil Brewster Insights on Entrepreneurship, Success And Personal Growth
Virgil shares the inception story of his business. It’s a testament to the power of partnership and importance of mentorship.Starting with a simple yet powerful interaction with a young entrepreneur, Virgil's journey is a prime example of how a single moment can alter the course of your life. Despite the success, he emphasizes the hurdles. And shares about the mindset shifts required, as well as invaluable lessons from mentors.Mentorship To Navigate The Course Creation Industry Virgil shares his remarkable transition from business ideas and aspirations to actualization. He managed to build a wildly successful business in the competitive space of course creation. From a pivotal conversation that reshaped his outlook to building a $10 million business, he shows us the power of determination.This all started when he decided to set his ego aside and learn from people who have already achieved the things he wanted.Virgil emphasizes this transformative role of mentorship in both his life and business.He recounts how guidance from others really propelled his business.Highlighting the influence of Russell BrunsonCrafting a Legacy Within And Beyond BusinessVirgil's narrative challenges the romanticized version of being a “business guru”.But, as much as his philosophies are awesome, we also talked about the practical aspects of building a business.We talked about vision, values, how to copy-write, storytelling, and the ethics of marketing. Virgil shared his pretty awesome take on the balance between personal growth and professional development.He reminds us of the deeper satisfaction derived from purposeful entrepreneurship.He advocates for a business model that emphasizes well-being alongside wealth.We should focus more on  mental health, personal fulfillment, genuine connection, and alignment.Embedded in this episode are incredible tips to help you focus on your foundation first. To be “successful” while also achieving wellness.14 Strategies To Balance Success With Well-beingPrioritize health as the true wealthEmbrace continuous learning as a lifestylePractice gratitude for both trials and triumphsValue genuine relationships over achievementsEmbrace your real identity and stay true to yourselfStay grounded in remembering your roots and your why Focus on your dream, but remain flexible in your approachCelebrate all small wins by acknowledging every step forwardCultivate resilience and the strength to bounce back from adversityLearn from failures, setbacks and challenges as opportunities for growthSeek counterbalance by creating harmony between your work and personal lifeEmbrace change while  expecting the unexpected and be open to evolving your actionsAlways give back, with generosity from day one and never stop making a positive impact on othersMemorable Quotes"I like to approach a niche as fluid. Everything changes. Markets change. People change. You change. When you look in the mirror 10 years ago, you look totally different from now. Externally and internally you change. What you thought was cool 10 years ago may seem totally absurd to you now. So pivot and change direction.”“People buy Fiat Pandas, but people also buy Ferraris. So, people buy both. Because there is a market for both. It depends on which crowd you position it for.”"Relationships matter. Not relationships from a business perspective, that goes without saying. You need relationships to grow your business. But the people around you in your journey, through the ups and downs, don't forget, or neglect them, don’t take them for granted, because they are the ones who are with you from the beginning and will be there no matter your glory, or failures.”Guest BioVirgil was a high school dropout, who realized he would not work well with a boss. His only option was to become an entrepreneur.He failed in many business projects. Until he discovered the potential of courses. In just a few years, he’s now built a $10M business.And he’s been coaching others to do the same. The main strategy is to build and sell online courses. Virgil Brewster is an entrepreneur who transcends the conventional definitions of success. He brings a fresh perspective to the world of digital entrepreneurship. With a journey marked by significantpersonal and business achievements, he is a great example of fulfilling your life's mission. His dedication to empowering others makes him a pivotal figure in the entrepreneurial, social mediacommunity.FOLLOW  VIRGIL BREWSTERWebsite - VirgilBrewster.ComTwitter X - @thevirgilbrewFOLLOW JUSTIN AT JUST KEEP LEARNINGWebsite - JKLHOMELinkedIn - @JustinNolan-JustKeepLearningTwitter  / X - @JustinNolan_JKLInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Less Stress, More Focus: How To Find Your Purpose
20-03-2024
Less Stress, More Focus: How To Find Your Purpose
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSProbably the most common question people ask me. (I love your questions, so keep 'em coming!)"How do I pick my niche?" or "I have so many dreams, which one should I work on?"Once you remove your dream blockers, you're gonna have a ton of ideas.And those ideas can become really overwhelming.So "picking" becomes that much more important.But I put "picking" in quotations because you can do them all (eventually).This was really freeing for me.A friend of mine, Jaime Masters who I really look up to reminded me. You can do all the things. But the fastest, less stressful way to do them all is in sequence.One at a time.So, the question becomes what is your "One Thing" for now?**For the full written version of the episode see the transcript. FOLLOW JustinInstagram – @JustKeepLearning.CaYouTube –@justkeeplearningpodcastTwitter – @JustinNolan_JKLTiktok – @justkeeplearning.caPinterest – JustKeepLearningcaFacebook – JustKeepLearningLinkedIn – Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Therapy, Life Coaching And Why I Do Both
19-03-2024
Therapy, Life Coaching And Why I Do Both
Click To JOIN! Just Keep Learning Newsletter I WILL HELP YOU GET CLARITY, BUILD YOUR GROWTH MINDSET AND OWN YOUR BIG DREAMSI personally recently started therapy again, and it's been incredible. I feel like I could write a book about my experience in therapy alone, or start an entire podcast. But one specific moment sticks out that I wanted to talk about today. And it's actually really connected to my life as a creator, podcaster, entrepreneur, and I'm, I'm sure that a lot of you will be able to relate.And it's a conversation that I had about therapy itself and how therapy compares to coaching, teaching, parenting, really helping somebody else. learn by guiding them through a process. And my therapist specifically has been helping me because I have so much experience already with psychology. I've been on the receiving end of a lot of therapy.I've worked with a lot of other therapists. I've read a ton of books on the concept. And because of my experience, it was decided that we would actually look at The underlying mechanics, the foundation to the therapy itself, as opposed to just sitting on the couch, experiencing the therapy. And so, we've talked a lot about the actual philosophy.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesLinkedIn - Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
How To Steal Like An Artist Without Being A Thief
19-10-2023
How To Steal Like An Artist Without Being A Thief
If you copy artists you look up to enough you will shift from imitation to inspiration. From copying to emulating. From emulating to making your own stuffThen, and only then, you will start creating in your own voice.How I would do this is by creating a quick steal list. Victim list is a bit harsh, especially because any great creator would be honored and thrilled for you to steal from them. But I think you get the idea. How I would do this is to make a list of six creators you look up to. 1. Find two people creating content in the medium you have chosen.2. Two people creating on the platform you have chosen3. And two people who share similar topics, or ideas you have chosen.Steal some of their style, creative decisions and thought process as you start shipping your own work.Austin Kleon covers this concept beautifully in his book titled “Steal Like An Artist”.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesLinkedIn - Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Melvin Varghese On Unlocking Creator Business Success While Maintaining Mental Health
17-10-2023
Melvin Varghese On Unlocking Creator Business Success While Maintaining Mental Health
In this episode we chat with Mel, who seems to have the world at his fingertips. He’s a successful father, entrepreneur, content creator, and psychologist. Mel’s journey is a beautiful fusion of self-discovery, resilience, and a commitment to staying true to oneself. He is one of those people who has it all figured out, but is willing to share all of the ups and downs. We see the success with building a business, podcasting, and social media. But it was a grind early on and took a ton of self reflection and self care to get there.As a psychologist he has a lot to share about the battle between mental health and illness that entrepreneurs face. And he gives us a bunch of great ideas for succeeding in business, but maintaining your mindset along the way.Future Proofing EducationMel reminisces about his younger days, brimming with exploration and creativity. Growing up outdoors, young Mel’s world was an endless canvas of possibilities. Today, when he writes online, or produces a podcast or video, it's his way of saluting that imaginative child within, or as he puts it in the episode, “The Kid Mel”.We talked about lifelong learning and how so much of it is about remembering who we were, understanding who we are, and driving towards who we aspire to be.Building His PodcastMel’s podcast is a big success and a great north start for any of us podcasters out here working to scale a show.The journey was anything but smooth. While he's a natural storyteller, it took him six months to muster the courage to record his first episode. Even then, he recorded it seven times. His story underscores an essential truth about success; the tip of the iceberg that we see rarely reveals the entirety of one's journey. In his case, grappling with anxiety, depression, and the procrastination that comes with those things were part and parcel of the journey.Scaling Your Dream BusinessFrom bustling nine-to-fives to the freedom to design his schedule, Mel’s business evolution is a masterclass in growth. An intriguing aspect of his journey was overcoming money blockers, battling the ingrained belief that earning money might be synonymous with greed. Initially charging minimal amounts, Mel gradually recognized and embraced his worth. Today, his course for therapists, which teaches them podcasting, is nearing an impressive $400,000. Yet, Mel is quick to highlight that this wasn't an overnight achievement. It was a meticulous, health-conscious process of trial and error to get to this point.The Reality of EntrepreneurshipEntrepreneurship is often romanticized, but Mel paints a more realistic picture.We talked about his hunch that perhaps there is a connection between childhood trauma and the hunger to excel as an entrepreneur.And while the appeal of detaching income from hours is real, Mel reminds us of the significance of traditional nine-to-five roles. His transition to entrepreneurship spanned over six years and took a lot of slow growth both personally and professionally.Mel gives us an amazing understanding of what the steps were, at least in his case, to build a creator business while maintaining his health.Armed with these tips, creators like you and I can navigate the often overwhelming world of entrepreneurship.14 Tips for Balancing Creator Business Success With Well-beingHobby or Profession? It's entirely okay for content creation to be just a hobby.Inspiration, Not Imitation: Get inspired by others, but don’t feel pressured to mirror someone else's life.Embrace Your Reality: Understand and respect your current life circumstances. Work within your present commitments and needs.Reverse Engineer Your Goals: Visualize the life and business style you want in the future, and work backward to achieve it.From Ideal Schedule to Reality: Draft both an ideal and a current schedule. Whether on paper, tabs, or calendars, work consistently to make your ideal schedule your everyday reality.Find the Right Mentors: Seek out mentors who embody the approach and achievements you aspire to.Prioritize Personal Commitments: Start your scheduling with non-negotiables: family, friends, and personal wellness.Then, Schedule Business Tasks: Once personal commitments are in place, add your entrepreneurial priorities to your calendar.Deep Work Blocks: Reserve the earlier parts of your day, around 4 hours, for intensive, focused work.Routine Breaks: Integrate breaks into your day. This could be naps, walks, workouts, or meals. Turn them into regular routines.Optimize Nutrition: Pay attention to your diet and eating schedule, continuously refining for optimal health.Never Stop Learning: Dedicate daily time for continuous, sacred learning.Smart Monetization: Start with a productized service or consulting based on your unique strengths and audience needs. Once you've gathered feedback and have a growing audience, pivot to more scalable ventures like courses, products, or masterminds. This approach ensures income isn’t always directly tied to time spent.Don’t Grow Too Fast: Maintain a growth pace that you can own while not compromising your own health. A reasonable rule is to grow no faster than 10-25% year over year.Memorable Quotes“I find the combination of exercise and a power nap keeps my anxiety at bay.” “I say all of this, and I recognize it’s a very neurotypical way of planning. I am a highly sensitive person, but“My life as a creator is all about honouring the kid Mel.”“It took me 40 years to realize this, but I don’t really need a lot of friends. I would rather have a few really deep relationships.”Guest BioFirst, Melvin Varghese is a girl dad and family man.Second, he is an experienced psychologist, seasoned marketing and social media expert. He has a keen sense of what works in terms of audience growth, and business.Rather than branding himself as a private practice coach, he's on a mission to give back to his profession, driven by core values of truth, sincerity, and kindness. Mel was born in India and transitioned to the U.S. after 1st grade. His journey is one of courage, adaptation, and growth. He hosts a popular podcast and blog that reaches a worldwide audience every day. Melvin's transition from a successful clinical career to a thriving 6-figure creator business showcases his versatility. Currently his main business pillar is a mastermind that aids therapists in pivoting from clinical roles to course income.FOLLOW MelWebsite - Sellingthecouch.ComLinkedIn - @melvinvarghesephdYoutube - @MelvinVarghesePhDFOLLOW JUSTIN (JustTries)Website - JustTriesHOMEInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesCONNECT WITH JUST KEEP LEARNINGWebsite - JKLHOMEInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Nishantha On Modern Education, AI, And Creative Careers
12-10-2023
Nishantha On Modern Education, AI, And Creative Careers
Nishantha has ADHD and Dyslexia. He’s figured out how to make the most of my cognitive advantages while minimizing the challenges of dyslexic processing.We talked about the weapons of mass instruction that make it challenging for many kids to succeed. But we also talked about a lot of the areas that we are hopeful for schools and work to become more and more creative.Future Proofing EducationWe talked about what we think school will look like in the future?Naturally there will be a transition away from school and work that is based on the needs and desires of the Industrial Revolution.A lot of this Impact will come from the changes AI will make to education.What’s awesome is teachers will be afforded to be more creative if we build schools with more common sense. As we allow AI to help take away some of the repetitive, cognitive labor, teachers will become more and more like artists.Once we can automate the learning of basic skills, like math, writing, history and geography, the only left is to teach with a very creative approach.We also discussed whether we think kids will be going to post secondary school in 10, 15 years? Creator Economy CareersWe talked about the need to scale the creator economy. Society can get to a place where everyone works because they want to, in an area they are highly interested in. Almost like everyone could be retired in terms of comfortably meeting their basic needs.We’re already headed in this direction. The economy is building toward a bunch of small businesses. Entrepreneurship, and the one person business model will continue to take over to the point where we have a bunch of individual monopolies. Memorable Quotes“All human beings are teachers. That’s what we are.”“Most work places and schools are created by neurotypical people for neurotypical people. At best we make accommodations and adjustments from these typical workflows. But what if we designed learning and working from a less typical lens?“A.I. is both anxiety provoking and exciting.”“Right now grades are celebrated, but in the future it will be more about the social emotional skills. How well can you interface with machines and human beings?”Guest BioNishantha is a family man first.But he’s also an incredible podcaster, filmmaker and artist. He’s also a public school teacher in Southern California.One of his biggest passions is working with dyslexic teens and adults to help them turn dyslexia from a liability to one their biggest cognitive assets. He created an online school called the How To Dyslexia Academy. Build the YouTube channel “How To Dyslexia” and created a private social network, the Dyslexia Community .FOLLOW NishanthaWebsite - Howtodyslexia.com Youtube - @NishanthaUFOLLOW JUSTIN (JustTries)Website - JustTriesHOMEInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesCONNECT WITH JUST KEEP LEARNINGWebsite - JKLHOMEInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Two Questions To Have Clarity And Get Started As A Content Creator
05-10-2023
Two Questions To Have Clarity And Get Started As A Content Creator
the fact that creation leads to success, and the fact that people want to create something never surprises me. What does surprise me is how many people never take action.I’m sure there are a ton of limiting beliefs and productivity challenges that makes people quite. We can discuss that stuff on other episodes, but for now I want to talk about the first thing that keeps us from starting.When we first get into content creation we struggle with two questions:Clarity of the medium (how to create it?)Niche, or topic (what to create about?)You might have an answer to one of these questions, or both, or neither. And it can change. Especially when we are multi-passionate 🤯But let's find some hints to get you started...**For the full written version of the episode see the transcript. FOLLOW JustinInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesLinkedIn - Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Stef Pinsley On Burnout, ADHD, Personal Branding and Pivoting To Live Your Best Life
28-09-2023
Stef Pinsley On Burnout, ADHD, Personal Branding and Pivoting To Live Your Best Life
This is a transformative conversation focusing on achieving clarity, understanding oneself, and navigating personal challenges. A great listen for those seeking to overcome challenges and redefine their personal and professional paths.Stef shares all of the ways that ADHD impacts her life in a negative way. But we also talk about some of the ways to cope with attention deficit.She tells the story of realizing she was burned out from corporate work at Google. How she knew the symptoms. What other people can look for. And what we can do to prevent burnout.This was an incredible conversation when it comes to helping people get unstuck and clarity in their life.Stef is an incredible storyteller, marketer and branding expert. But one of her greatest strengths is helping people with mindset and clarity. So we also talked about feeling stuck, gaining career clarity and developing your personal brand as a priority.Recovering From BurnoutWe talked about Stef’s journey with burnout. She shares her personal experience with recognizing the signs and symptoms..She shared how valuable it can be to have early warning signs. One of the tipping points for her was coming to the realization that no amount of mental health days could help.During this time she was developing physical manifestations like stomach pains, headaches, and insomnia. Being misaligned with her work had an emotional toll. Another sign was increasing difficulty with handling adversity and constantly digging for reasons to be more grateful.Transitioning from a corporate job that didn't align with her core values of freedom, autonomy, independence, creativity, and impact changed her life.And now she helps a lot of others do the same.Content Creation & Social Media StrategyThere is a lot of bad, or confusing advice when it comes to social media and brand building.Stef gives concrete, practical and In-depth advice for budding content creators. She reminds us that quantity of posts should exist and over time this will lead to quality.We should see social media as an incredible, low barrier to entry, safe way to test ideas as we grow our audience. We can really test ideas as we grow our audience.Steph has a refreshing approach to the debate about niche. She believes we should be humans first. Create content that connects with people. And then, over time shift about 10-20% of our content to serve more specific business audiences.How To Thrive With ADHDStef is incredibly helpful and generous in sharing all of the ways that she manages her own ADHD. These lessons can actually be applied to improving workflow for any of us.The key thing to remember is that this is always an individual, forever journey. While we can steal tips from each other it will come down to figuring out how you operate best, based on your individual needs.Here are things you can try if you are struggling with ADHD. When combined, these strategies provide a comprehensive approach for a creative entrepreneur with ADHD to not only manage their symptoms but to thrive in their endeavors.15 Reminders For "Live" Business CreatorsHarness Hyperfocus: Use the ability to deep-dive into tasks you're passionate about, allowing yourself to be completely immersed in the flow state.Capture Creative Moments: Make an ideation journal with a notebook or digital app handy for spontaneous, fleeting ideas typical of the ADHD creative mind.Dedicated Workspaces: Assign specific areas in your workspace for various tasks to mentally prepare yourself for each task.Visual Cues & Reminders: Use sticky notes, vision boards, or whiteboards to keep tasks organized and at the forefront.Time Blocking: Allocate specific blocks of time for dedicated tasks or activities, which can aid in minimizing distractions.Brain Dumping: Set aside moments in your day to jot down all your thoughts, ideas, and tasks to clear your mind and organize later.Priority Listing: Identify what needs immediate attention, allowing you to address tasks in a sequence that maximizes productivity.The One Thing: Focus on accomplishing the most critical task before moving on to others.Routines: Establish daily routines to add structure, making it easier to navigate the day.Reducing Stress of Big Tasks: Break large activities into smaller, more manageable chunks, allowing them to be tackled systematically.Collaborative Projects: Engage in teamwork to instill a sense of accountability.Hire an Assistant or Coach: Consider assistance for administrative tasks or an ADHD coach for personalized strategies.Body Doubling: Work alongside someone, even if they're working on a different task, to reduce feelings of isolation and maintain focus.Mindful Breaks: Incorporate short mindfulness sessions or activities to reset and recharge.Reflect on Your Patterns: Regularly analyze your productivity patterns to understand and adapt to your most and least effective periods.Improve Wellness Factors: Ensure adequate and quality sleep, exercise and nutrition to boost concentration and productivity.Memorable Quotes“It’s not that you have something wrong with you. ADHD is about having a medical issue that you need support with.”“When I consume other people’s content, it messes with my head and makes me feel like I’m not doing enough, so I try not to do that too much.”“You can use Chat GPT for acquiring knowledge, as a friend,  mentor, business partner, a marketing consultant, creating content, as a productivity coach, literally anything and everything. But, yeah I am obsessed.”“A lot of people are suffering from burnout and they don’t even realize it.”Guest BioStef Pinsley, formerly a marketer at Google, transitioned to entrepreneurship in 2021 after facing burnout in her corporate role. During a leave of absence in 2020, she built a significant following of over 70,000 on platforms like TikTok and Instagram by sharing insights on marketing, branding, and mindset.Capitalizing on this growth, Stef established herself as an industry leader, launching her coaching business and leaving Google. She has since empowered thousands with her signature frameworks on personal branding, cementing her belief that a strong personal brand is pivotal for professional growth.FOLLOW StefInstagram - @Stef.PinsleyLinkedIn - Stefanie PinsleyWebsite - Stefpinsley.Com   FOLLOW JUSTIN (JustTries)Website - JustTriesHOMEInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesCONNECT WITH JUST KEEP LEARNINGWebsite - JKLHOMEInstagram - @JustKeepLearning.CaTiktok -  @justkeeplearning.caFacebook - Just Keep LearningFree Group - JKL Goal Setting CommunityWe appreciate you being here! Be sure to leave the podcast, “Just Keep Learning” ratings and reviews because it will help people who need it be better able to find it. Also, if you want a shoutout, simply share an image of the episode, you listening, or your takeaways and share it @JustKeepLearning anywhere on social! I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main
Do We Need The 10,000 Hour Rule? How To Learn Fast!
21-09-2023
Do We Need The 10,000 Hour Rule? How To Learn Fast!
In today’s solo episode I’ll talk about learning skills fast.How can we learn a skill in the most efficient way possible?Steps To Learn A SkillNow what if we wanted to elaborate on that framework to give you a step by step guide to learn something efficiently? In later episodes I can quote and share some specific learning frameworks from creators like Carol Dweck and Tim Ferris, but today I’ll mention a checklist of things we should have to learn anything fast.Define your target performance level. Decide what you want? Clearly define what it is you want to aim to do? Deconstruct the skill into its component parts. Break it down into manageable chunks to learn.Prioritize the most important sub-skills for you first. Apply Pareto’s Principle to your learning efforts.Don’t procrastinate. Try the actual skill in its truest possible form right away so you have the ability to anchor your learning.Research. Learn from teachers in books, courses, coaches and content how to learn the sub skills.Dedicate time in your schedule to focused, frictionless practice.Seek feedback as soon as possible from people who understand what it’s like to learn the skill.Commit to a minimum of forty dedicated hours in trying the skill.Create an environment of accountability by adding rewards, and or consequences for your effort.**For the full written version of the episode see the transcript. FOLLOW JustinInstagram - @JustTriesYouTube - Just TriesTwitter - @JustTries_Tiktok -  @justtriesPinterest - JustTriesFacebook - Just TriesLinkedIn - Justin I'm so happy you found this podcast. I am here to serve you, the creative solopreneur & aspiring content creator to get clarity on how to create content, teaching, build a business and design the life of your dreams without burning out in the online learning, creator economy.Want to get every single secret, tip, or idea I learn about channelling our emotions into success in this new creator economy, be sure to subscribe to the newsletter: https://newsletter.justkeeplearning.ca/main