104: Profiting From Overlanding: Creating And Selling Build Manuals
Danny Nathan was going to build a cargo storage and sleep platform for his Lexus GX470 anyway. So why not profit from overlanding in the process, by creating and selling build manuals?
Danny loves overlanding—self-sufficient adventure travel that blends off-road exploration with extended wilderness camping, ideally to explore remote areas seldom visited by typical tourists.
But to engage in those activities, you need a vehicle decked out to accommodate all your gear.
While Danny was customizing his Lexus GX470 for overlanding, he documented the entire process and created his first DIY build manual. That endeavor led to the launch of his e-commerce store. The success of that first manual spawned more manuals and multiple revenue streams. Now in its third year, his side hustle company, GX Basecamp, brings in about $50,000 annually.
In this episode, you’ll hear Danny share;
- the process he goes through to create a manual,
- his various revenue streams,
- the creative way he got access to other makes and models of vehicles to produce additional manuals, and
- what he would do differently if starting over again with GX Basecamp.
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For the full show notes head on over to the home of Side Hustle Hero. https://www.sidehustlehero.com/104
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