How Networking Can Help You Build and Grow Your Business

This Is Small Business

27-02-2024 • 12 mins

Having a solid network can help you meet the right people that will help you grow your business. Just ask Robbie Samuels, a networking expert who got his first few clients by tapping into his network. Robbie shares all his networking secrets so you can know how to get the most out of any networking event and break away from the transactional feeling that comes with it. “I believe that our network is an untapped resource,” he says. “And if we're trying to find people for our programs and to pilot new things – 80 percent of the people that we need to sell to or connect with, we already know. It's a matter of reaching out to that network.”


Learn what a successful networking event looks like and what you should be doing before and after to ensure that you’re taking advantage of everything that networking has to offer.


In this episode you’ll hear:


(02:00) Why networking can be uncomfortable and how to overcome that by reframing your mindset.


(04:28) Bagel vs Croissant: How body language can make networking easier.


(06:41) How to prepare for a networking event.


(07:55) How committing can help you stand out.


(08:52) How to use your network to grow your business.

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