123. From Fitness Influencer to 7-Figure Business with Katie and Ryan Dunlop

Katie founded Love Sweat Fitness to help women feel good faster and never be alone in their health and fitness journey. After losing 45 lbs and transforming her life, she was inspired to create a supportive online community and develop game-changing products that have made a splash in the health and wellness industry. Her husband and business partner, Ryan Dunlop, co-founded LSF with Katie after years in the CPG space, leading marketing and sales at brands such as PepsiCo and Evian water. Together, they have built a 7-figure business dedicated to supporting women across the world.

Use code BFVIP for 25% off all Love Sweat Fitness products sitewide! Click here to shop now!

Today we talk about:

• How Katie’s fitness journey began and the start of Love Sweat Fitness
• How Katie and Ryan met online and started their side hustle
• Tips for Working with Your Romantic Partner
• The story behind developing the best-selling adaptogen blend
• How to scale from side hustle to 7-figure business
• Scaling with your community instead of leaving them behind
• Jumping on trends vs. keeping to your core platforms
• What’s next in 2024 for Love Sweat Fitness?
• What does influence mean to Katie and Ryan?

This show is supported by:

• Get Supr | Go to getsupr.com and use the code UNDERTHEINFLUENCE15 for 15% off!

Connect with Katie and Ryan:

• Follow Love Sweat Fitness on Instagram: @lovesweatfitness
• Follow Katie on Instagram: @katiedunlop
• Follow Ryan on Instagram: @ryandunlop
• Join the 21 Day Holiday Survival Challenge
• Watch Love Sweat Fitness on YouTube: @LoveSweatFitness
• Shop Love Sweat Fitness: lovesweatfitness.com

Connect with Whitney:

• Follow Whitney on Instagram: @whitneyeckis
• Follow Whitney on TikTok: @whitneyeckis
• Follow Under the Influence on Instagram: @undertheinfluence.pod
• Follow Eckis Marketing on Instagram: @eckismarketing
• Follow Get Supr on Instagram: @getsupr

More information about the show + businesses: whitneyeckis.com