29-05-2023
Episode 3 - Client Spotlight: Cranked Energy with Cheryl Zealand
The newest episode of the SNI Podcast is an exciting one, because we’re joined by long-time client, Cranked Energy! You’ll hear from the food brand’s founder and CEO, Cheryl Zealand, who joined us in studio for a conversation with Leanne Lutomsky, SNI’s Director of Client Optimization.
It’s a fun one to listen to, so grab an energy bar and tune in to learn:
• Cheryl’s journey from chartered professional accountant and busy mom of 3 to successful food entrepreneur
• Why Cranked Energy bars don’t taste like every other protein bar on the market
• The moment Cheryl knew her packaging was a problem, after hearing repeated comments like, “your product is amazing, but—”
• What steps Cranked Energy took with SNI to level up from basic clear packaging to engaging, compliant labels and packaging worthy of major retail shelves
• The most common allergens customers check the label for, and why brands should care
• How to successfully take a Canadian food product into the U.
Created by Source Nutraceutical Inc. (SNI) – Your Source for Market Compliance.
Web: https://sourcenutra.com/
LinkedIn: https://www.linkedin.com/company/source-nutraceutical-inc-/
Twitter: https://twitter.com/SourceNutra
Instagram: https://www.instagram.com/sourcenutra/
Facebook: https://www.facebook.com/SNIWinnipeg/
Email: info@sourcenutra.com
Cranked Energy: https://www.crankedenergy.com/