Ep.11-Guest Series: Emilie Hoyt, Founder, Lather on "What Beauty Founders Don't Know"

What Beauty Founders Don't Know? (Jumpstart Beauty Brand)

16-01-2024 • 50 mins

In this guest series episode of "What Beauty Founders Don't Know" (formerly JumpStart Beauty Brand), I spoke to Emilie Hoyt, a super conscientious founder of a 24 year old natural skincare brand, Lather, a brand that is all about wellness solving everyday problems, Lather also has amazingly natural hair, face and body care products sold through their DTC site, own brick and mortar stores and through hotel properties and spas across the globe.


Timestamps & Key Moments


03.21.6-Emilie's struggles growing up

10.39.3-Advantages of being a clean beauty pioneer: 24 years

15.53.4-Growth assumptions that proved wrong

23.30.7-LATHER Hotel's success

32.05.1-Success of LATHER Stores

38.45.7-LATHER'S big goals

43.41.8-LATHER'S tough times

47.08.2=Speed Round


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