109. Building Credibility - 8 Creative Ways To Set You Apart From Your Competition

You are one in a sea of thousands so how do you establish a strong position as a real estate agent in your market? Connecting with your target audience at a more meaningful level while building credibility will set you apart from your competition. Because credibility is built overtime and organically, the more you gain their trust, the more your potential clients will value you as an expert.

Toni and Jenny share their trade secrets to how they leveraged a variety of resources and tools. Building credibility through thought leadership, earning coverage in the press and local media, and becoming involved in strategic community partnerships all just some of the ways to define your public persona. If you are searching for new, out-of-the-box real estate lead generation ideas, they’ve compiled a list that has worked for them over the years. You’ll learn to differentiate yourself by clearly articulating who you are and what you stand for. Remember, you want to build a compelling and memorable brand not just when you are in the room, but you want to get people talking about you when you are nowhere near that room.