86. Gina Bourne - Secrets To Building Your Real Estate Brand and Team

How do you stand out from the crowd of thousands of real estate agents? For your real estate business to thrive, you need a powerful personal brand. You may be a good negotiator, you may be more tech savvy, but Gina Bourne has a steady stream of clients because of her ability to empathize and connect with her community to add value to their experience. Founder and CEO of The Bourne Group, Gina specializes in building a memorable brand by promoting and campaigning the local businesses in the Fraser Valley. "Share part of yourself that illustrates the person you are and the agent you are", Bourne advises. In this episode, you will learn how Gina built her team of talented women, how to craft your personal brand whilst attracting social media followers and new customers, and the secrets to providing quality social media content to elevate your credibility. Going beyond the visuals and with over 15,000 followers on IG, this inspiring episode offers invaluable insights on how to thrive in your real estate career.

Website: https://ginabourne.com

Instagram: https://www.instagram.com/ginabourne/