Women Powering Ecommerce

Suzie Cyrenne

Welcome to "Women Powering eCommerce," the podcast dedicated to providing genuine and relatable storytelling that encourages listeners to take action towards their own entrepreneurial goals. Our host, Suzie Cyrenne, is a successful female entrepreneur and co-founder of BusterFetcher.com, a business that helps other businesses lower their shipping costs, and Zumalka.com, an ecommerce store that helps pets all over the world in a natural way.

Our podcast features Suzie's e-commerce journey, sharing her personal struggles, challenges, and triumphs in growing her business, while inspiring listeners to take action towards their own goals through her relatable and authentic storytelling. We also offer interviews with other women entrepreneurs, providing diverse perspectives not only on e-commerce but also on the personal challenges and successes of entrepreneurship, as we showcase the power of women in business and the human stories that inspire us all.
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Episodes

[WPE_044] - Decoding NPS: The Game-Changer for E-Commerce Success
07-11-2023
[WPE_044] - Decoding NPS: The Game-Changer for E-Commerce Success
Welcome to Women Powering e-Commerce, where we embark on a captivating journey into the world of female e-commerce entrepreneurship. In this episode, we demystify the Net Promoter Score (NPS), a metric that has left entrepreneurs perplexed. Hosted by a seasoned female entrepreneur, this podcast guides you through the intricacies of NPS and its relevance to your business.NPS, or the Net Promoter Score, is a simple number that reveals your customers' loyalty and their willingness to recommend your product or service. Learn the art of calculating NPS, categorizing customers into promoters, passives, and detractors, and interpreting the results.Explore the benefits of NPS, from its quick customer satisfaction overview to its potential for deep insights and growth prediction. Understand its limitations, including possible survey bias, and discover ways to address them. By the end of this podcast, you'll understand why NPS is a valuable asset for e-commerce entrepreneurs, offering insights, measuring customer loyalty, and fueling growth.Join us for a deep dive into the world of NPS and how it can empower your e-commerce journey. Rate, share, and subscribe to stay informed about the inspiring stories and challenges faced by women entrepreneurs in the e-commerce arena.Suzie's businesses:- Zumalka.com - Ecommerce store where we help pet parents with their pet's health naturally.- BusterFetcher.com - Helps businesses to lowering their shipping invoicesSubscribe to our Newsletter: http://womenpoweringecommerce.com/Follow us on Social media:Twitter: https://twitter.com/wpepodcastFacebook: https://www.facebook.com/womenpoweringecommerceInstagram: https://www.instagram.com/wpepodcast/LinkedIn: https://www.linkedin.com/in/suzie-cyrenne
[WPE_040] - Crafting Success: Christina’s Journey of Perseverance and Niche Creativity
19-10-2023
[WPE_040] - Crafting Success: Christina’s Journey of Perseverance and Niche Creativity
In this episode, we explore the inspiring journey of Christina Umerez, a successful print-on-demand entrepreneur and content creator. Christina's path to financial independence was no quick fix; it was marked by ten months of challenges and self-doubt. Her story began on Etsy, where she found initial success with personalized pet portraits but faced physical strain due to the demanding nature of custom orders. The turning point came when she discovered the print-on-demand business model, which allowed her to scale her business efficiently.The key lesson from Christina's journey is the power of perseverance. Her success was not immediate, but her dedication and patience eventually led her to quit her 9-to-5 job. She also emphasizes the importance of niche creativity, focusing on underserved markets and offering unique products that resonate with specific audiences.Seasonality plays a role in her business, with significant sales boosts during the holiday season. However, Christina's primary focus is on evergreen products that provide a steady income stream throughout the year. She generously shares her expertise and offers free training to help aspiring entrepreneurs on platforms like TikTok and YouTube.Christina Umerez's story is a testament to the power of persistence and niche creativity, offering valuable lessons for those looking to break free from traditional employment and explore the world of e-commerce. Whether you're just starting or already on your entrepreneurial journey, her experience provides guidance and motivation to achieve your business goals.