This week we talk about some of the dilemmas brand face on social media. As brands try to navigate social media, there are a lot of issues and roadblocks that can arise, from influencers going rogue to brands being misinterpreted.
Are brands at risk when they have a spokesperson/ambassador? How should a brand react when an influencer says something out of line? Are brands taking advantage of outspoken people to gain influencers and is this the right way to go?
Join our Zync brand experts as we discuss these questions - and more - in this week's episode of #EverythingIsBrand. For more on brand, connect with us through zync.ca
This episode was recorded on Monday 21st, 2022.
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