The PR Breakdown with Molly McPherson
The PR Breakdown with Molly McPherson pulls back the curtain on the PR moves driving today's biggest stories. Join Molly each week as she decodes the strategy behind the headlines, revealing the hidden tactics at play. With her insider perspective, you’ll learn why these PR moves matter, who’s calling the shots, and whether they’re a success or a crash-and-burn moment. Expect sharp insights, straight talk, and an insider look at what’s really going on behind the scenes.
Our Editor's Take
Indestructible PR Podcast with Molly McPherson is for anyone interested in public relations. The podcast explains the thought processes behind crisis management. Molly McPherson examines current events and dissects how the PR teams handled them.
The events discussed on the podcast might be a celebrity caught on camera hurting a woman. Or, it might be a public trial for a police officer who killed an unarmed Black man. McPherson explores any situation that requires a public response to the press. The host reviews the response from a PR professional's perspective. She also offers advice on how to manage those responses better.
The host of Indestructible PR Podcast has spent decades in crisis communication. McPherson has worked as a communication director for the Cruise Lines International Association. The host later spent time as a Federal Emergency Management Agency public relations officer.
McPherson is also the founder of Correct As Friday. This firm specializes in building strategies to handle online crises. McPherson has contributed her skills to publications like CNN and NPR and published a book. On top of that, she has over half a million followers on TikTok, where she analyzes PR crises. All of this experience helped the host to provide compelling content on her podcast.
When McPherson created her podcast in 2018, she called it Communicate with Confidence. The host focused on providing tips for public speaking for people in any profession. She explained how to talk about racism without sounding like a racist. Or she discussed how to pass an interview for a new job.
As time passed, the host started to focus her advice on analyzing events from the media. That's when she also changed the podcast name to Indestructible PR Podcast. For instance, in one episode, McPherson talked about Elizabeth Holmes' scandal with Theranos. In another, she discussed why Ellen DeGeneres kept quiet during her media crisis.
The host of the Indestructible PR Podcast with Molly McPherson is not afraid to be critical. She explains what people get wrong, from public apologies to announcing a divorce. Her content is both informative and entertaining.
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