This week we sat down with Jack Sims, Founding Partner at Negotia (a leading sales and revenue advisory consulancy focused on helping founders and VCs build best-in-class GTM strategies) We covered: - The core components of a best-in-class revenue function that delivers an ROI to investors - Key considerations when hiring your first sales leader (permanent vs fractional) - The importance of analysing your wins and losses for sales success - The benefits of a collaborative sales culture - Why accurate data is your secret weapon for accurate forecasting Check out our website for more interviews with experts in the tech market here: https://www.gig-start.com