Charlie Harper And How Success Is Systemic

Charlie Harper, CEO of Woosh Agency, shares insights in this episode of The Growth Game Plan episode. A tech veteran, he transitioned from IBM to digital marketing, focusing on law firms. Harper emphasizes overlooked marketing tools, highlighting recommendations within industry groups for organic growth. Discussing agency growth, he challenges the conventional desire for massive agencies, emphasizing personal goals. Harper simplifies growth by focusing on capturing, converting, and following up. He measures success systemically, prioritizing revenue, three-month averages, and fixing system flaws. His approach underscores the business owner's bottom line rather than granular metrics.