76: A Conversation with Susan Wintersteen
Wouldn’t it be great to live down the street from your showroom, have a collaborative team environment with multiple designers working for you, and take summers off to focus on family time? Sounds like a fantasy for us designers, but it is reality for Susan Wintersteen of Savvy Interiors.
In this episode, we talk about:
- Which financial numbers are the most important to focus on in your business
- What the Savvy Interiors design process looks like and why it’s beneficial
- Outsourcing the tasks that don’t give you joy
- Preparing for recessions and how to act quickly in response to a bad economy
- Why she avoids doing design projects outside of her local area
- Being innovative and trying new things
- Susan’s nonprofit that designs healthy and functional rooms for children with cancer
- Partnering with Make A Wish Foundation so designers can give back
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