Don't Talk. Have Conversations

This week, a client shared a thought-provoking Substack from The Honest Broker that provides a new framework for communications, he calls the 6 new rules for communicating. The main point the author makes is that the era of teleprompters and talking points has come to an end.

Some of these rules we’ve always known to be true in politics. But they’ve been harder to adopt in a business or regulatory context. But, given how less accessible the public has become, it might be time to loosen up a bit.

Here are the rules, and my take on each.