Life Of A New Credit Union CEO

Credit Union Conversations

07-03-2023 • 31 mins

What is the good, bad, and ugly of getting a coveted CEO job at a large, successful credit union? Kelly Botti of Trumark Financial to talk through the process of moving into a CEO role and lessons learned so far.


IN THIS EPISODE:

  • [01:45] Kelly’s origin story and journey to Credit Union CEO.
  • [11:15] Advice for those in middle management who want to move roles one day.
  • [21:15] Best practices that Kelly has chosen to implement with her employees.
  • [25:41] What Kelly is hopeful and excited for in the CU industry.


KEY TAKEAWAYS:

  • Give your employees the ability to have their own ideas and make their own mistakes to learn from.
  • Credit Unions are seeing a huge shift in how they market and rebrand as they grow with the current economy and generations.


RESOURCE LINKS

Mark Ritter Website


BIO:

After eight years at the credit union, Kelly Botti became CEO of Trumark Financial in 2022. A graduate of Villanova's Law School, Kelly entered the legal world and then transferred over to a career in commercial banks before credit unions.

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