Accessories for the "new normal"

Our Own Devices with Nandagopal Rajan

10-11-2022 • 20 mins

In this episode of the Indian Express weekly tech podcast – Our Own Devices, host Nandagopal Rajan speaks to Srinivas Rao V, the Country Head & Head of Strategy, GTM & Distribution, Logitech Electronics. They talk about how since the pandemic hit us, consumers have demanded newer and different kinds of accessories to suit a work from home scenario, how Logitech is now accommodating the demands of a hybrid workforce, and how GenZ and millennials are dictating product styling.

00:00-00:33 Introducing Logitech and Srinivas Rao V
00:34-03:43 Boost because of the pandemic
03:44-04:43 Demands during work and play from home
04:44-07:44 Demands for convenient and productive accessories will WFH
07:45-08:50 Accommodating demands to suit a hybrid workforce
08:51-10:09 Logitech adapting to the "new normal"
10:10-12:31 Emoji keyboards to reflect changing customer preferences
12:32-13:35 Millenials dictating styling of the products
13:36-15:03 Moving towards wireless products
15:04-15:47 Seamless wireless experience for pro gamers
15:48-17:00 Learning in hybrid mode
17:01-19:07 Biggest learning of the past two years

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