#03 - Bit Lighthouse - Anthony Walsh

Bit Lighthouse

17-07-2023 • 36 mins

Anthony Walsh is a Content Creator, Certified Scrum Master, and Global Product Marketing Manager for Infrastructure Operations at Meta. Themes and Timestamps: Introduction to Product Marketing and Sales Development (0:00:00) The Role and Responsibilities of a Product Marketer (0:02:36) Creating a Successful Product Go-to-Market Strategy (0:04:22) Essential Tools for Startup Marketing Performance (0:08:02) The Shift to Product-Led Growth (PLG) (0:11:44) A Successful Product Marketing Case Study (0:14:54) The Power of Generative AI and Its Limitations (0:23:43) The Impact of Sports on Professional Decision-Making (0:28:00) Advice for Building a Career in Product Marketing (0:30:57) Closing Remarks and Invitation for Further Discussion (0:34:45) Learn more about us: ▶ https://bitboundaire.com/ Follow us on Social Media: ▶ LinkedIn: https://www.linkedin.com/company/bitboundaire ▶ Instagram: https://www.instagram.com/bitboundaire/ ▶ Twitter: https://twitter.com/Bitboundaire

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