The Mindset Shift: Building a Business for Time Freedom | LAYC 103

Lift As You Climb

24-02-2024 • 18 mins

In Episode 103 of the Lift As You Climb Podcast,we engage in a conversation with Tobe Brockner, Founder of Katuva, exploring the paradigm shift that shaped Tobe's journey towards time freedom and autonomy.

Key Highlights:

**Empower Plus Program:** Tobe emphasizes the reciprocal nature of empowerment, creating a symbiotic relationship between personal and collective success.

**Strategic Use of Virtual Assistants:** Tobe elaborates on the practical aspects of working with virtual assistants, emphasizing the strategic deployment of virtual support to enhance productivity and create value. The conversation includes insights into training clients to manage VAs effectively, especially when dealing with opposing time zones.

**Time Freedom and Autonomy:** The core theme revolves around the importance of time freedom and autonomy in business. Tobe shares his personal experiences, challenges faced, and the mindset shift required to break free from traditional work models.

**Flexibility and Global Work Dynamics:** The episode explores the need for flexibility in work hours and challenges the outdated 9-to-5 framework. Tobe advocates for a more global and dynamic approach to work, adapting to the diverse needs of clients and team members.

**Leveraging Technology for Collaboration:** The use of collaboration tools like ClickUp and Loom is highlighted, showcasing how technology facilitates seamless communication and fosters a sense of personal connection within remote teams.

**The Choice of Work Schedule:** The episode concludes by emphasizing the power of choice in determining work schedules. The guest and host underscore the importance of creating a business that aligns with personal preferences, fostering a healthy work-life balance.

This insightful episode guides entrepreneurs navigating the evolving landscape of business, offering practical tips and inspiration for those seeking a harmonious blend of success and personal freedom.

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