My Tog Blog About Awesome Content Creation

Tim (Mytogblog)

Do you love content creation? Me too! So come hang out with my guests and me as we talk about all things content creation! We'll cover the content creation process; content creator life; and social media tips, tools, and strategies in interviews, vlogs, reviews, and more! The main platforms discussed include podcasting, YouTube, Instagram, and Twitter.

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Can a Blog Help Grow Your YouTube Channel?
29-10-2023
Can a Blog Help Grow Your YouTube Channel?
As YouTube creators, we're always looking for new forms of content marketing to help promote our channels. And in this episode, we look at whether a blog can help grow your channel and how to get started if that's something you're interested in pursuing.These are the perfect topics for my guest, Amanda Hand, a content marketing expert working with Regex SEO - a Houston-based SEO company specializing in developing custom digital marketing strategies.The episode covers the connection between blogging and business strategy, the process for developing successful content (including the right way of leveraging AI tools), how to promote your blog content, and how to build a lasting relationship with your audience. I also conclude with a few thoughts about selecting your "lane" as a content creator, from the strategic alignment perspective within your content business.About My GuestAmanda Hand is an accomplished Content Strategist specializing in Digital Marketing and SEO across diverse industries, including Travel Insurance, HVAC, Architecture, and Home Services. Her expertise is in creating high-performing content that drives business growth, managing international teams, and converting audiences through compelling ad copy and long-form content. Beyond her corporate role, Amanda is passionate about helping individuals unlock their potential in digital marketing. With a unique blend of practical experience, leadership skills, and mentorship, she's a must-listen voice for anyone interested in the dynamic field of content strategy and SEO. You can find the company is working with now at: https://www.regexseo.com/Thanks for listening! Have a comment or question about a topic or episode? I'd love to hear that. Feel free to connect with me via Instagram, Twitter, and YouTube. Also, check out the store link on my website for resources and merch for content creators.
The Art and Science of Content Repurposing, with Charles Tumiotto
06-07-2023
The Art and Science of Content Repurposing, with Charles Tumiotto
Are you considering adopting a content repurposing strategy to scale your content out and reach? Or perhaps you've started one already and are interested in maximizing the results. Either way, this episode is for you!In this episode, I talk with Charles Tumiotto about "the art, science, and mindset" for getting the most from implementing a content repurposing strategy for your YouTube channel, podcast, or social media profile. Charles started working as a freelance content marketing consultant in 2019, and through working with clients, he realized that most of their problems could be fixed by doing one simple thing: publishing more content. It's a simple solution, but a hard one to implement. Most creators were already maxed out and couldn't possibly find the energy to write, record, and publish more. So in 2022, Charles shifted his business and opened a content repurposing agency. He has been primarily working with French/European clients until now, but he's currently getting his agency running in the US/English-speaking market. Charles started by helping YouTube creators repurpose their content for short-form video platforms like TikTok/Reels/Shorts, but he's now started tackling other formats like Tweets, LinkedIn posts, and blog posts. His agency does everything in-house and does not outsource the work or use AI tools to do the job for them. You can get a copy of the ideas framework Charles mentions in this episode here, which will help you to generate 360 ideas for your social media content calendar within less than an hour. If you want to get in touch with Charles, you can reach him at charles@ctj.media.Episode music is licensed under StoryBlocks. Opening track: Disco Danger, by Jon Presstone.Thanks for listening! Have a comment or question about a topic or episode? I'd love to hear that. Feel free to connect with me via Instagram, Twitter, and YouTube. Also, check out the store link on my website for resources and merch for content creators.
How to Create Your First Lead Magnet
07-06-2023
How to Create Your First Lead Magnet
If you haven't yet started to create an email list as a content creator, you might want to consider doing that sooner rather than later. An email list is often a cornerstone for a content creator business.  It is your connection to the "warmest leads" your audience; that subset of your audience that's most likely to follow you on social media, engage with your content, and "buy your stuff." That's why the conversion rate for sales via email lists tends to be much higher than that of a creator's social content.One of the best ways to build an email list is by having a lead magnet, which is a free or low-priced product or service that provides value for a member of your audience in exchange for their contact information (and sometimes a small fee). This may sound great in principle, but there are so many questions that need to be answered. How do you get started? What kind of lead magnet should you create? What vehicle can you use to distribute the lead magnet and collect those email addresses? What results can you expect and how do you build on those? Tune in to find out, because those are the topics of this episode.Music and sound effects are licensed under Storyblocks. Opening track: Disco Danger, by Jon Presstone.Did you notice the improved audio quality of this episode? That's thanks to my editor Mazil (@marschok98). You can check out his services on Fiverr.If you want to see my current lead magnets, you can check those out on my Freebies page. Thanks for listening! Have a comment or question about a topic or episode? I'd love to hear that. Feel free to connect with me via Instagram, Twitter, and YouTube. Also, check out the store link on my website for resources and merch for content creators.