The Power of Relationships in Lead Generation with Brenda Marie Sheldrake

Freedom Nation Podcast

07-12-2023 • 15 mins

Today we sits down with the incredible lead generation expert - Brenda Sheldrake. If you're dreaming of breaking free from the cubicle or expanding your business horizons, Brenda is the guide you need. She shares her inspiring journey, from an unexpected release from a 13-year job to becoming a successful entrepreneur.

Discover Brenda's secrets to generating 3000 qualified leads in a year and how she transformed challenges into opportunities. Learn about her 12-week program, "Lead Generation Conversion Made Easy," where she empowers individuals to create their own lead generation systems. Brenda emphasizes the importance of building authentic relationships and how it can turn clients into raving fans.

Explore Brenda's unique approach to relationship building, from in-person events to harnessing the power of social media. Find out why she believes in teaching her clients to fish rather than providing ready-made solutions. Plus, get a sneak peek into the revamped lead generation and conversion course launching in September. Don't miss this episode if you're ready to take charge of your business's growth and explore the limitless possibilities of relationship-driven lead generation.

About the Guest:

Brenda is a contributing author in the best-selling book "Your One Habit to Thrive in a Post Covid World". Her chapter focuses on the importance of creating connections.

But that's not all Brenda has accomplished! She is also the recipient of the 2022 Woman of Worth Award and contributing author to the 2022 Woman of Worth E-Book. For 13 years, Brenda worked in a community health center where she provided training on anti-oppression and racism. She also served as the chair of the subcommittee that focused on creating an inclusive and welcoming environment in the center.

And now, she is helping entrepreneurs thrive in this confusing economic time by helping them stop wasting time on meetings and generate more qualified leads through relationship building.

Brenda's philosophy is creating leads that last and clients that stick! Under her Biz Leads Expert brand, Brenda offers master classes to assist entrepreneurs in facing and overcoming the challenges they face. She has partnered with a vast array of experts to provide classes on everything from tech tools to mindset hacks and everything in between.

If you are facing a challenge, Brenda will find a solution. Her philosophy is "Don’t quit before your miracle happens". Brenda also offers coaching and courses, including her signature program, Lead Generation Made Easy, a 12-week program that shows you how to generate qualified leads through face-to-face meetings, virtual networking, and all forms of social media.

Using the systems she teaches, Brenda generated over 3,000 qualified leads in one year. Her course will show you a simple system to convert strangers into friends, generate qualified leads, plus a whole lot more. Are you tired of struggling and ready to bring connection to the forefront in your business? Would you like Leads that Last and Clients that Stick? Then connect with Brenda!

Fast Five Questions

  1. If you woke up and your business was gone, you have $500, a laptop, a place to live, and food, what would you do first? "I'm gonna hook up that computer. I'm gonna go to a networking event. And I'm gonna start all over again"
  2. What is the biggest mistake that you have made in business?"Not trusting my instinct when it came to the things that I was buying"
  3. What is a book that you would recommend? "The Flamingo Biz Planner by Katie Hornor"
  4. What is a tool that you use everyday that you would recommend? "LinkedIn"
  5. What is your definition of freedom? " It is time freedom"


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