Unleashing the power of AR

Our Own Devices with Nandagopal Rajan

15-12-2022 • 21 mins

In this episode of the Indian Express weekly tech podcast – Our Own Devices, host Nandagopal Rajan speaks to Lakshya Malu, India's Market Development lead at Snap Inc., about creating new experiences with augmented reality, how accessible AR has become, the future of AR in India, and more.

Introducing AR and Lakshya Malu
How big is AR as a feature for Snap? (01:41)
Increasing accessibility of AR (03:08)
Creating new characters with AR (05:35)
How important spectacles have become (07:03)
Expanse of AR in India (08:41)
Including India's diversity to create holistic experiences (11:38)
Ideas out of India that can be applied globally (13:58)
Snap's focus on transforming industries through AR (16:41)
Exciting features to look forward to (18:14)

Produced by Anant Nath Sharma
Edited and mixed by Abhishek Kumar

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